Out of Home Advertising
Intelligence for Institutional Real Estate
Independent out-of-home media advisory, London-based, specialising in large-format and landmark OOH opportunities across institutional real estate.
What We Do
We enable large-format advertising opportunities that would not exist otherwise, aligning operator demand, pricing evidence, and planning reality for owners who require certainty before engaging the market.
Grey Sands holds no retainers and represents no operators. Our role is intelligence, not agency, providing clarity, trusted operator access, and commercially grounded opportunities.
Evidence-based income expectations before any commitment
Operator-funded delivery with no capital requirement
No retainers, no volume agreements, no operator affiliations
Who We Serve
We work with property owners who require evidence before engaging the market and with operators who want access to sites that never reach the open market.
Property Developers
Development-phase intelligence that turns scaffolding and façade works into credible, brand-safe revenue streams.
Institutional Funds
Portfolio-wide screening to identify, prioritise, and structure viable large-format opportunities across holdings.
Private Owners
Discreet, high-touch support for landmark assets where reputation, control, and partner quality matter most.
Media Operators
Curated access to prepared owners with realistic expectations and sites filtered for planning and commercial viability.
Why Large-Format OOH
The premium segment of UK outdoor advertising is defined by sites that never reach the open market. Our position enables opportunities that would not exist otherwise.
Scale & Presence
Large-format installations create visibility and dwell time no digital feed can replicate — transforming façades into city-scale media.
Value & Alignment
For owners, OOH transforms construction periods from pure cost into revenue. For brands, landmark locations deliver presence that translates directly into consideration.
Scarcity & Access
True landmark opportunities are few, complex, and relationship-led. We make this scarce segment legible and accessible.
Case Study
Scotland's Largest Advertising Display
Grey Sands identified the opportunity, aligned operator interest with heritage planning requirements, and coordinated delivery of a 508 sqm installation on one of Edinburgh's most photographed buildings.
The display generated substantial revenue during an 18-month restoration programme, attracting brands that define the premium segment of outdoor advertising.
This site would not have come to market without Grey Sands' involvement.
